From Real Estate to Real Life
& Everything in Between

Two media titans debate the coming fusion of streaming and podcasting. What happens when visual and audio storytelling collide? #Streaming #Podcasting #Media #Future

The sound of community is getting louder again. We sit down with WEEU owner John Treese to unpack how a 1931 AM station found fresh purpose with modern tech, live local programming, and an unapologetic focus on Berks County and the surrounding 16 counties their signal reaches. From the decisive frequency move to 830 AM and a 20,000-watt daytime boost to the nuts and bolts of licenses, towers, and engineering, John explains how coverage becomes connection only when you pair it with relevance.

We walk through the overhaul that made the station feel alive: renovated studios that inspire confidence on camera, expanded streaming, and a new video-forward approach to high school football and basketball. Sports serve as a bridge across neighborhoods and generations, supported by a lively scoreboard show featuring coaches, reporters, and standout athletes. The commitment to free, no-paywall content keeps access open for families, fans, and advertisers who want reach without friction. Along the way, we touch on the hardest challenge—bringing back local radio news in a world with fewer radio journalists—and the practical steps WEEU is taking through call-in forums and clear pointers to trustworthy sources.

John’s path from college radio to station ownership adds heart to the strategy. He argues that radio lost ground when it stopped talking to people like they mattered; WEEU’s answer is to open the doors wide. That means internships, school partnerships, student performances in-studio, and series like Outstanding Student that put young voices on air. It also means inviting new hosts to pitch ideas, test their talent, and help build a daily lineup that’s live and local from early mornings into drive time. If you care about local media, community sports, and hearing your neighbors on the mic, this conversation will remind you why radio still matters.

Follow WEEU at 830weeu.com and on Facebook, Instagram, X, and TikTok. If this story resonated, share it with a friend in Berks County, leave a review, and subscribe for more conversations that put local voices first.

Becoming a radio host takes passion and dedication. Why aren't new talents emerging? Gen Z's love for radio might be the key. Listen in and discover the secrets. #RadioHost #GenZ #RadioTalent #Broadcast #MediaCareer

Say hello to John Trees, the guy now in charge of your favorite radio station. We’re pretty sure he knows what he’s doing...probably. Listen to WEEU for all the best tunes and questionable banter! Support our radio! Subscribe now! #RadioStation #NewOwner #LocalRadio #MeetTheTeam

Discussing radio's importance and live broadcasting challenges after 1972's Hurricane Agnes. Exploring broadcasting's role during crises and the transition to podcasting. #HurricaneAgnes #RadioBroadcasting #Podcast #BroadcastingHistory

Why is access to public information so important? Radio offers immediacy, social media offers reach. But what about content quality—are tweets replacing real news? #PublicInformation #SocialMedia #Radio #News

Relive the magic of late 90s radio: deep dives, passionate hosts, and stories that sparked imagination. A generation bonded by sound. #RadioDays #90sNostalgia #ChildhoodMemories #RadioHosts

Radio's not dead! Hosts are shocked by Gen Z's interest in broadcasting. Stations allure and opportunities abound. Discover how to get involved. #Radio #GenZ #Broadcasting #Media #Podcast

Dive into the story of WEEU, a cornerstone of local media in Reading, PA, and how it impacts the Berks County community. Discover the challenges and triumphs of radio broadcast in the digital age, exemplified by the Reading Eagle's coverage of its journey. From high school football games to community events, WEEU exemplifies what it means to be a true broadcasting hub.

Like renovating a house, self-improvement benefits from focusing on one area. Improve one aspect and watch the positive ripple effects transform the whole. #SelfImprovement #PersonalGrowth #Mindset #Productivity

The concept of a 'receiving parlor' highlights the need for openness to new ideas and experiences. Welcoming different perspectives can lead to unexpected growth and innovation. #Openness #Perspective #Innovation #Ideas

What if you could change your results by changing your state first? That’s the premise Shauna VanBogart brings to the table, blending personal branding roots with a deeper craft: shaping presence so your inner world and outer impact finally match. We dive into Resonance House, her immersive platform that uses cinematic, hypnosis-informed audio journeys to help you step into qualities like calm confidence, creative flow, intuitive clarity, and real capacity to receive support and money without flinching.

Shauna walks us through the “room” metaphor that makes growth feel tangible. The Receiving Parlor addresses a common high-performer blind spot: accepting help and praise without deflecting. The Velvet Library trains intuition as a practical skill you can strengthen. The Treasury reframes money as neutral energy and invites abundance without shame. Instead of information overload, each room delivers a felt experience that your mind and body can recall when it counts—on stage, in a negotiation, or during tough conversations at home.

We also get tactical about styling energy for the different roles we play in a day. The boardroom self doesn’t belong in bedtime routines, and creativity suffers when you attack it with a manager’s mindset. Shauna’s approach turns transitions into moments of agency: "decide who you need to be, then step into that identity with intention." For highly sensitive people, she offers a reframe: sensitivity is a precision instrument when you set boundaries and build recovery. Her photo energy reads show how naming emotional undercurrents can unlock momentum fast.

If you’re tired of pushing and ready to resonate, this conversation offers a refreshing path: train your state, and watch your decisions, relationships, and outcomes fall into place. Listen now, then share the room you’d walk into first. If the show resonates, follow, rate, and send this to someone who needs a state reset today.

What if you could change your results by changing your state first? That’s the premise Shauna VanBogart (https://www.instagram.com/shaunavanbogart/) brings to the table, blending personal branding roots with a deeper craft: shaping presence so your inner world and outer impact finally match. We dive into Resonance House, her immersive platform that uses cinematic, hypnosis-informed audio journeys to help you step into qualities like calm confidence, creative flow, intuitive clarity, and real capacity to receive support and money without flinching.
 
Shauna walks us through the “room” metaphor that makes growth feel tangible. The Receiving Parlor addresses a common high-performer blind spot: accepting help and praise without deflecting. The Velvet Library trains intuition as a practical skill you can strengthen. The Treasury reframes money as neutral energy and invites abundance without shame. Instead of information overload, each room delivers a felt experience that your mind and body can recall when it counts—on stage, in a negotiation, or during tough conversations at home.
 
We also get tactical about styling energy for the different roles we play in a day. The boardroom self doesn’t belong in bedtime routines, and creativity suffers when you attack it with a manager’s mindset. Shauna’s approach turns transitions into moments of agency: "decide who you need to be, then step into that identity with intention." For highly sensitive people, she offers a reframe: sensitivity is a precision instrument when you set boundaries and build recovery. Her photo energy reads show how naming emotional undercurrents can unlock momentum fast.
 
If you’re tired of pushing and ready to resonate, this conversation offers a refreshing path: train your state, and watch your decisions, relationships, and outcomes fall into place. Listen now, then share the room you’d walk into first. If the show resonates, follow, rate, and send this to someone who needs a state reset today.


Hi This is Brad Weisman - Click Here to Send Me a Text Message (https://www.buzzsprout.com/twilio/text_messages/1009963/open_sms)


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Welcome to The Brad Weisman Show, where we dive into the world of real estate, real life, and everything in between with your host, Brad Weisman! 🎙️ Join us for candid conversations, laughter, and a fresh take on the real world. Get ready to explore the ups and downs of life with a side of humor. From property to personality, we've got it all covered. Tune in, laugh along, and let's get real! 🏡🌟 #TheBradWeismanShow #RealEstateRealLife

Credits - The music for my podcast was written and performed by Jeff Miller.

Speakers discuss the popularity of rooms, noting 'The Treasury' focuses on material abundance and a positive relationship with money. Understanding positive relationship with money is key. #MaterialAbundance #MoneyMindset #FinancialHealth

Experience immersive audio tracks crafted with cinematic flair! It's not just sound; it's a mental vacation, designed to elevate your energy levels and unlock self-hypnosis. Ready to transform your mindset? Explore the full tracks now! #SelfHypnosis #AudioAlchemy #EnergyElevation #CinematicSound

This video reveals the hidden power of inner rooms—spaces for receiving support, unlocking intuition, and overcoming the unique obstacles facing high-achieving women. #InnerPeace #Intuition #WomensEmpowerment #SelfCare

A recent podcast episode explores emotional sensitivity as a strength, not a weakness. The hosts delve into professional growth and the power of reinvention in a modern world. #EmotionalIntelligence #ProfessionalDevelopment #PersonalGrowth #PodcastDiscussion

Emotional patterns dictate how one feels understood and expresses oneself. Understanding these patterns unlocks deeper connections and authentic communication. Emotional intelligence in action. #EmotionalIntelligence #CommunicationSkills #SelfAwareness #MentalWellness